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What is behind the sales function?
Essentials
30% of success in negotiation lies in proper preparation
A few tips for taming your fears during a negotiation
Buyer-Seller: The three commandments of surprise
Figures Don’t Win Battles
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Key account manager: develop the strategic relationship and create value with key customers
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What can we learn from the 2021 US Open’s historic edition?
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Master the Krajlic Matrix for more effective relationships with purchasers
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Key Account Management for executives: a wellspring of resilience in times of crisis
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Key Account Management in a few figures
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Building & rolling out a KAM program
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Sales coaching practice makes perfect!
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International negotiation
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Sales techniques: Take no for an answer
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