Key Account Management for executives: a wellspring of resilience in times of crisis
Publié le 29 June 2021The unprecedented health crisis that we are experiencing has laid bare many organizations’ fragility. Executives are realizing the pressing need to strengthen the resilience of their business. The central principle of Key Account Management is closer cooperation between strategic customers and every aspect of their environment. As such, it is very clearly a potential solution […]
International negotiation
Publié leWhen we think of international negotiations, we tend to think of the cultural differences between peoples or “national” cultures. Limiting yourself to that aspect neglects the role of personal culture, gender, education, lived experience, regionalism—and the weather! A good negotiator is attentive to these differences but does not use them as their sole frame of […]
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